AI Consulting Engagement Model

CICRM's structured approach to helping organisations plan and implement AI in customer experience.

This initiative sets out CICRM's structured engagement model for supporting organisations through AI adoption in customer experience, from initial readiness assessment through to implementation and change management.

The model covers AI readiness assessment, strategy development, pilot design, and organisational change management, ensuring technology adoption is matched by the people and process changes needed to make it succeed.

It is delivered through CICRM's AI Solutions Centre, alongside our broader consultancy services in customer experience audits and digital transformation.