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Chartered Customer Experience Manager

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Chartered Customer Experience Manager(CCXM)

Chartered Professional Qualification — Managerial Level

Prepares middle and senior managers responsible for designing, implementing and managing customer experience programmes that improve satisfaction, loyalty, operational performance and profitability.

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Program Highlights

Program Highlights A Pathway to a Successful Business Career

Customer Journey Management

Map and improve end-to-end customer journeys.

Voice of Customer & Analytics

Measure CX performance using industry metrics.

CX Transformation Project

Capstone project applying learning to a real organisation.

The CCXM programme develops competencies in customer journey management, customer insights, service innovation, employee engagement, CX measurement, digital transformation and customer experience leadership across 12 modules over 9 months.

The CCXM programme gave our management team a shared language and toolkit for improving customer experience across every touchpoint.

CCXM Graduate Bank Branch Manager
Results

Programme Outcomes

Graduates will be able to design CX strategies, map and improve customer journeys, measure CX performance, build customer-centric organisations, lead CX teams and drive continuous service improvement.

  • Design customer experience strategies aligned with business goals.
  • Map and improve customer journeys using Voice of Customer data.
  • Lead customer experience teams and digital engagement initiatives.

Programme Curriculum

The full module structure of this programme is set out below.

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Certification Requirements

Candidates must complete all modules, submit all coursework, successfully complete a Customer Experience Transformation Project, pass the final examination and demonstrate professional competence to be awarded the CCXM designation.

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